JBL

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JBL 〰️

JBL // Hypebeast

Creative / Art Direction

— 2025

We teamed with Ante Berlin and JBL to host “+1 Run Club”, a fitness activation in Berlin, where creatives and running enthusiasts gathered to test the new JBL Flip 7 speaker in action.

Participants used JBL Flip 7’s Auracast™ multi-device connectivity to sync sound across the group while running together through city routes.

We curated and documented the event through stills and video, capturing how sound, movement, and community intersect, producing editorial content to amplify JBL’s position as a portable, connected audio brand in creative culture. hypebeast.com