About

Lilli Conreen is a London-based Creative, Designer, and Art Director, currently working as Senior Creative EMEA at Hypebeast.

With a background rooted in fashion, she holds a First-Class BA in Womenswear Design from London College of Fashion and an MA in Design for Art Direction from London College of Communication.

Bringing nearly 15 years of experience across creative, brand strategy, and community roles, Lilli works end-to-end across projects — from concept and creative direction through to shoot execution and post-production. Her approach is both hands-on and holistic, ensuring ideas are realised with clarity and intent.

Deeply connected to contemporary culture, her work spans fashion, footwear, music, art, tech, automotive, and lifestyle — with a focus on the intersection of streetwear, luxury, and youth culture. She is known for creating 360 campaigns and event activations that feel both visually distinctive and culturally relevant.

With additional experience in marketing and community, Lilli brings a strong understanding of social-first storytelling, developing platform-native content across channels such as TikTok and Instagram.

Previous Clients: Audemars Piguet, Barbour, Birkenstock, Budweiser, Calvin Klein, Converse, Crocs, Depop, G-Star, Gucci, Habitat, Jordan, Lacoste, Lego, New Balance, Nike, North Face, Uniqlo, Wrangler, and Zegna.

For collaborations or enquiries, please contact: lilli.conreen@gmail.com